NEW DELHI: earlier this week, Apple held its Spring Loaded event. The company introduced several new products at the event – including new iPads, Apple TV, Macs, and more. Product launches also include the company’s cheapest device to date, AirTag, and the new Purple for iPhone 12 and iPhone 12 mini – all of these three devices are on sale in India today.
Apple iPhone 12, iPhone 12 Mini Purple colorways, and AirTag pre-orders begin today
The purple color models of the iPhone 12 and iPhone 12 mini as well as AirTags will be pre-ordered today (April 23) from 5.30 p.m. in India. Sales of the new color variants will start in the country from April 30th. Customers can pre-order the device from the Apple Online Store in India.
In addition to the Purple iPhones, the newly launched Bluetooth tracker from Apple, AirTag, can also be pre-ordered from today. Customers can pre-order Apple AirTag starting today at 5.30 p.m. The device will go on sale from April 30th.
Price: iPhone 12 and iPhone 12 Mini
The prices and technical data of both smartphones remain unchanged. The duo will be available from Rs 79,900 and Rs 69,900. The memory models also remain the same, 64 GB, 128 GB and 256 GB. In addition to India, people in China, the US, the UK and over 25 other countries can pre-order these smartphones starting today.
Price: Apple AirTag
Apple has priced AirTag at Rs 3,190. For those who might be interested in more than one AirTag, the company offers a 4-pack for Rs 10,900.
Technical data: iPhone 12 and iPhone 12 Mini
“This new color beautifully accentuates the flat aluminum edges of the iPhone 12, which are perfectly matched to the precision-milled glass on the back,” said the company of the new color options.
Like the price, all the specifications of both phones remain the same. The duo comes with a Ceramic Shield front cover, which, according to Apple, offers the biggest leap in durability of all time on the iPhone. iPhone 12 and iPhone 12 mini run on the company’s own A14 Bionic processor.
Both models feature an advanced dual camera system that claims to offer powerful capabilities for computer photography and top quality video in a smartphone with full edge-to-edge super retina XDR displays with OLED. Apple iPhone 12 has a 6.1-inch screen while the iPhone 12 mini has a 5.4-inch display.
Features: Apple AirTag
AirTag can be attached to a handbag, keys, backpack or other items. Each AirTag is small and light and comes in a round design with a removable cover and replaceable battery. Customers can personalize AirTag with a free engraving, including text and a choice of 31 emoji, upon purchase. The AirTag has a built-in speaker that plays a tone to help users find the location. It also has an IP67 rating, making it both waterproof and dustproof.