Fiber optic internet connections are no longer limited to just Airtel Xstream or Trust JioFiber Many new internet service providers have entered the room offering services at affordable prices. Another aspect of fiber optic internet is that there are cities that big players like to be in Airtel and trust are still to be dared. This is where new players have found an opportunity and are trying to expand their user base with local connections, no FBDs, symmetrical internet speeds, local customer support teams, and affordable plans.
Excitel is one of those players who recently made it to Ookla’s list of top five fastest broadband service providers. The ISP claims to be present in 28 cities and intends to expand to 50 cities by the end of 2021.
Excitel CEO and Co-Founder Vivek Raina in an interaction with Debashi’s Sarkar von The Times of India – GadgetsNow spoke about the company’s plans and how it is wooing customers in a displacement industry.
“We are working with local cable providers in a region and seeking their expertise in running fiber optic cables to reduce infrastructure costs and time,” said Raina. Another focus of the brand is on eliminating FBDs and claiming that “high speeds can support simultaneous viewing of 4K video on multiple devices in a household”.
Downplaying the need for FBD or fair use policies that restrict users from bringing high speed to a certain data limit, he said, “Given the trends that suggest working from home and from educational institutions dating back to the time of lockdown, it is difficult for households to survive with an upper limit of 500 GB when data and content are the modern fuel. In times like these, no FBD limit plays an important role in differentiating companies. To break it down further, it basically offers customers a data plan that extends optimal speed with the option to consume unlimited speed without changing the upload and download speeds. ”
Another important aspect that Raina pointed out is symmetrical internet speed. For those who don’t know, this term simply means that the download and upload speeds are the same. Most internet connections have very slow upload speeds compared to download speeds.
“Telecommunications companies and ISPs offer asymmetric connections because they are straddled with legacy technologies like DOCSIS, DSL, Metro Ethernet, etc., which are all made of copper wire and have technological limitations in providing high-speed symmetric connections. In order to obtain symmetrical connections, the focus should be on FTTH (Fiber to the Home) services. ”
He also urged people to “overcome the preconceived notion that fiber optic broadband is more expensive than traditional forms of Internet when both are similarly priced”. 100Mbps fiber plans start at as low as Rs 399 per month.
Raina also made a bold prediction that “the future of TV and content consumption is on OTT platforms”. This is the reason why most ISPs offer an OTT content package along with the Internet plan.
“Over the next 5 years there will be a gradual shift from cable television and DTH to wired broadband combined with content streaming platforms. Partnering with these platforms becomes the next best strategy as the requirements are understood and the fact that OTT is nowadays synonymous with maximum data consumption is recognized. It helps provide a bundled service for consumers and easy access to unlimited data and content, ”he added.